Which three hiring pitfalls to avoid at all costs

Hiring pitfalls we see all the time

If you're currently hiring or thinking about going to market, we see three common mistakes account for a huge amount of time and resource.


The best chance you have to secure your number one candidate the first time, as quickly and efficiently as possible is to prepare. Put a process in place, map your stages and free up some time in your calender so you have space for interviews.


It's not easy to get your hiring process right. But success doesn't need to be pot luck. If you can design a process that avoids these common mistakes, you will be surprised how much easier things get.


Prolonged Gaps Between Interviews And Feedback: Long delays between interview stages can make candidates question their standing or lose interest. Aim to provide feedback within 48 hours. If you can make sure each interview stage is no longer than a week apart and communicate what the process looks like from the start, it will massively help.


Overly Lengthy Assessments: Multiple rounds of interviews or long assessment processes can exhaust candidates. Focus on the most important skills and personality fit to avoid stretching out the process unnecessarily.


Ignoring Market Conditions: In a candidate-driven market, swift decision-making is crucial. Candidates often have multiple offers, so shortening your hiring window can give you a competitive edge. Equally, being aware of what packages are on offer and what you are competing with is vital in order to get your offer right.

Man in light blue shirt, adjusting dark tie, eyes closed against a gray background.
By Eliot Acton January 28, 2026
There is a lot of confidence right now in finance. AI will fix reporting. AI will speed up forecasting. AI will improve insight. AI will free finance teams up to be more strategic. Some of that will be true. But there is an uncomfortable truth that rarely gets discussed. Most finance teams are not ready for AI. And AI is not the reason why. The illusion many finance leaders are buying into AI has become a convenient shortcut. A way to believe that technology will solve problems that are actually rooted in people, structure and decision making. If the tools are smart enough, the thinking will improve. If the dashboards are better, decisions will follow. If the output is faster, the function will become more strategic. That logic sounds attractive. It is also flawed. AI does not fix weak judgement. It does not fix unclear ownership. It does not fix poor challenge. It does not fix a finance team that lacks confidence or commercial understanding. It simply accelerates whatever already exists. Why AI exposes finance weaknesses rather than solving them In many organisations, finance already produces more information than the business can properly use. More reports have not led to better decisions. More data has not led to clearer strategy. More analysis has not led to better outcomes. AI increases volume, speed and sophistication. But it does not tell you: Which numbers actually matter What trade offs to make When to challenge a decision When to say no Those are human responsibilities. If a finance team struggles to influence decisions today, AI will not suddenly give it a stronger voice tomorrow. The real risk leaders are ignoring The real risk is not that AI replaces finance professionals. The real risk is that it exposes which finance roles never moved beyond production in the first place. As automation removes transactional work, the remaining roles become more exposed. They require: Judgement Commercial awareness Confidence Influence Accountability for decisions Some people step into that space naturally. Others retreat from it. AI does not create that divide. It reveals it. Where most organisations are getting this wrong Many businesses are investing heavily in tools while changing very little about: How finance roles are defined What finance people are hired for How performance is measured Where decision ownership sits So finance teams are asked to be more strategic without being hired, structured or rewarded to do so. That is not transformation. It is expectation inflation. Why hiring matters more than technology right now Two organisations can implement the same AI tools. One gets better decisions. The other gets faster confusion. The difference is not software. It is capability. The businesses seeing real value from AI are: Hiring people who can interpret and challenge outputs Building finance roles around decisions, not reports Developing commercial confidence, not just technical depth Being honest about who can step up and who cannot They understand that AI raises the bar. It does not lower it. The conversation finance leaders need to have The most important AI question for finance is not: What tools should we buy? It is: Do we have the people who can actually use this well?  Because AI does not replace weak finance functions. It makes their weaknesses impossible to hide. And for leaders willing to face that honestly, that is not a threat. It is an opportunity.
By Eliot Acton January 27, 2026
Most finance transformations do not fail because of systems
Tortoise resting in front of rock wall, shaded by leaves.
By Eliot Acton January 27, 2026
Speed has become a badge of honour in recruitment